Many satisfied clients have leveraged our support over the years, resulting in tangible benefits including better-informed taxonomies, more complete configurations, best practices, governance guidance, and support for training and roll-out. Here are selected engagements and what we delivered.
$22B PROVIDER OF OFFICE PRODUCTS SOLD ONLINE AND THROUGH RETAIL
ROLE/DETAIL: Principal Consultant & PM for Strategy, Implementation and Launch. Led a core team of seven and a Steering Committee from platform contract guidance through launch of the Asset Bank of 120,000+ initial assets as well as the Creative Workflows Module.
DELIVERABLES:
- Strategy & Foundational – Business Requirements, Current State Analysis, Future State Modeling, Standards, Use Cases, Roadmaps and Implementation Plan
- Implementation – Taxonomy & Metadata Model, Portal Configuration, Assets Migration, Integrations Oversight, Process Flows & Presets, Governance Guidelines and Training
$1.5B NORTH AMERICAN PAPER PRODUCTS MANUFACTURER
ROLE/DETAIL: PM for DAM Implementation/Launch, Training & Communications. Led a core team through taxonomy, permissions profiles, platform configuration, training and launch.
DELIVERABLES:
- Foundational – Standards Creation and Implementation Plan
- Implementation – Taxonomy/Metadata, Permissions Profiles, Portal Configuration, Governance/Guidelines, Training, and Communications/Socialization
$4.5B GLOBAL CPG MANUFACTURER
ROLE/DETAIL: PM and Strategic Consultant for DAM Implementation/Launch, Training, Communications & PIM Integration. Led a core team of six from DAM contract finalization through platform launch, media import of close to 40,000 assets, and user onboarding/training for 40+ brands across the enterprise.
DELIVERABLES:
- Foundational – Standards Creation, Use Cases, and Implementation Plan
- Implementation – Taxonomy/Metadata, Permissions Profiles, Portal Configuration, Assets Migration, Governance/Guidelines, Training, Analytics, and Communications/Socialization
- Integration – Developed and Launched Integration between Bynder DAM and Salsify
$6B BIG DATA TECHNOLOGY COMPANY
ROLE/DETAIL: Principal Strategist / PM for Strategy Creation, followed by ongoing Consultant Role. Engaged initially to develop enterprise-wide DAM strategy for this $6B global corporation. Subsequently delivered on various foundational efforts as part of client readiness for implementation.
DELIVERABLES:
- Strategy – Business Requirements, Current State Analysis, Future State Modeling, Technology Roadmap, Process and Workflow Roadmap, and Implementation Plan.
- Foundational – Use Cases, Taxonomy, Metadata Model, Naming and Description Standards, Process Flow Diagrams
A $30B+ MULTINATIONAL BRANDED CONSUMER FOODS PROVIDER
ROLE/DETAIL: Consultant/Strategist helping deliver an enterprise-wide Business Strategy & Technology Roadmap for Digital Asset Management.
DELIVERABLES:
Stakeholder Interviews - Current State w/ Gap Identification - Recommended Global Communications Platform - Additional Revenue Opportunities - Technology Roadmap - Glossary
Because we were a non-traditional digital agency in earlier years, we’ve also been ‘grounded’ for our DAM work through these past accomplishments, among others:
Designed and developed scores of successful websites for marketing and e-commerce
Created digital advertising campaigns and interactive content
Developed custom apps including collateral automation, translation management, and presentation standardization
Built custom CMS and web admin tools tailored to client needs and skill sets
Provided outsourced production services
Developed brand strategies and served as agency of record
Functioned as de facto CMO / CDO or VP of Marketing when needed