A company IS its digital assets. This makes DAM essential.
As this critical part of the process will likely impact the overall success of DAM within you organization for some time to come, it is important to look at each of three key parts of the DAM vendor selection process – initial vendor review, designated vendor evaluation, and selected vendor contract negotiation. There are good lessons to consider from those who have been through this before.
We are pleased to announce that 543 Group services supporting corporate Digital Asset Management initiatives have been extended to include specific support for the Bynder platform. We are a certified partner for Bynder, offering services including strategic consulting, integration support, and implementation project management. You may reach out to us for support and can learn more at this link: https://lnkd.in/edkg8Bv
The 543 Group supports initiatives that can include many other DAM platforms; Bynder is only one of them. To learn about all of the Digital Asset Management services we offer, click on this link: http://543group.com/dam
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Completed a great photo shoot recently for our newest client, followed by creation of a nice series of Stretch Guides using those photos.
It may not be necessary to visualize in detail every possible component of the future state of DAM within your organization, but the more comprehensive you can be the better outcomes your organization will experience. Here are a number of the important areas to include.
In order to know where you are going with your DAM initiative, you still need to know where you are. Never underestimate the value of a thorough analysis of the current state of your organization.
#digitalassetmanagement #digitalasset #DAMselection #DAMstrategy #DAMbestpractice #DAMadvice #DAMcurrentstate #currentstateanalysis
Many think step 1 is vendor selection - shopping around for the right set of features from a vendor that has been around a while. WRONG.
#digitalassetmanagement #digitalasset #DAMselection #DAMstrategy #DAMbestpractice #DAMadvice
There are a number of new trends in design that will affect media of all types as the year unfolds. This article goes into detail on several that you may wish to consider in your plans.
Virtually every aspect of marketing starts in a digital form now, so keeping everything structured so it can be more easily integrated, customized, re-purposed, and tracked is essential to the running of an efficient and effective marketing operation.
If there is one question we are asked more than any other, this is it. Fortunately, we have the answer.
If you do not know where you are headed and how you plan to get there, it is likely you will end up somewhere else.
We have now added a second talent to our roster – yes, it’s our President.
One way to look at the relationship between Marketing and Sales and what needs to happen to connect the two.
The power of outdoor advertising is well known, but nothing beats taking advantage of the right location to capture maximum exposure.
Today our company is celebrating the completion of ten years in business. What started in 2006 has resulted in scores of satisfied clients, hundreds of projects and initiatives, and a wealth of memorable experiences. THANK YOU!!
"How you do one thing is how you do everything..."
If you don't think selecting the right technologies for your marketing operations is a huge challenge, guess again.
This example from Michael's shows a good approach to use when email subscribers select to opt out.
A rather universal truth these days is that, no matter the industry or area of the marketplaces that exist, everyone sells but nobody wants to be sold. It's getting to real needs in real situations that meet actual client requirements that gets people to listen.
We are pleased to announce an addition to the roster of talented folks on our team - Shannon Paige Christie. She is available for voice-over-narration, vocal performance, and on-screen talent work.